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Background:
Market Wire is the third largest newswire in the U.S. A full-service
distributor of company press releases and financial news
announcements, Market Wire offers the best value in the newswire
industry, boasting the most secure, innovative, cost-effective, and
comprehensive distribution of news with real-time news feeds to AP,
Dow Jones, Bloomberg, Reuters, Yahoo!, Google, MarketWatch, AOL,
MSNBC, Motley Fool, Lexis-Nexis, Factiva and thousands of other
leading websites, newswires, and databases. Market Wire's news is
directly integrated into the editorial systems of hundreds of
newspapers and broadcast outlets and is also sent to more than
30,000 individual journalists. The Company has more than 3,000
clients.
Situation:
Market Wire has seven offices around the country: Los Angeles, San
Francisco, Chicago, New York, Austin, Dallas and Washington D.C. In
the beginning, Market Wire needed an application that could be used
as a source for everyone to look up information whenever they needed
it. Contact information, competitive intelligence, news archived
FAQ's, etc, all needed to be accessible from one single place.
Strategy:
After a thorough research, Market Wire felt that the Novo Knowledge
Base was the best choice to meet their knowledge management needs.
The application was initially set up on a testing server, and then
later migrated to the production server for company wide use. Later,
Market Wire added the Active Directory module which allows the KB to
integrate with their active directory. Now users can access the KB
seamlessly without having to re-type in their username and password.
Not only has this been easier for users, it has allowed for easier
in-house management of user security.
Results:
The centralized knowledge base has been a big success for Market
Wire. Its web-based nature allows it to be accessible from all
company locations. The install was easy, and employees across the
country are now quickly retrieving the information they need. Market
Wire states "that after using the KB, we are working more
effectively and knowledgably."
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